About InJoy. Be.

What Is InJoy. Be. About?

InJoy. Be. is based in Ypsilanti, Michigan, and is owned and operated by Rica Casey. InJoy. Be.'s products are handmade in small batches to bring out the best qualities and to stay committed to caring for our environment. InJoy. Be. is transparent in practices, ingredients, and knowledge, and we aim spread joy in all communities we branch out to.

We encourage you to care for yourself wholly, and to heal on ALL levels. We work to challenge unhealthy thoughts and embolden you to care for your self and do the necessary healing.

InJoy. Be.'s Her-story

Starting InJoy. Be.

Written by Rica Casey
I found the healing power of joyful skin care products early on in life. I experimented a lot with different body care products, making "potions" and discovering what did and did not feel good on my skin and hair.

In 2012, after an emotionally abusive relationship and a few DUIs, I felt my life was at the bottom. I was empty inside and out; I had no friends and no self-love. I got sober in early 2012 (thanking the Gods), and I struggled to find ways to keep my spirits up. I was broken on the inside - I was in a deep depression, and my anxiety was at an all-time high.

Therapy (both mental health and outpatient addiction therapy) spoke of the benefits of working with my hands, as well as the anxiety-lessening effects of purposefully attending to the skin. I found myself returning to my childhood love of mixing ingredients for skincare and hair care. I got more intentional about what I was mixing, and I started reading up on the benefits of certain ingredients, and what contents were detrimental to the skin's health and toxic to the body.

InJoy. Be. was born out of the result of the profound experiences I had while going through the spiritual journey to heal my heart and spirit. I delved deeper into energy work and the power of intention, and I was encouraged deeply to always care for myself. I didn't know how to do that in any way except for physically at the time. It was only when I used my products that I was able to feel any sort of joy when all around me was pain.

Where InJoy. Be. is Going

InJoy. Be. is empowered to spread joy and support our communities.

InJoy. Be. offers financial freedom to individuals who want to do their part to spread joy in this world. By expanding our reach to allow people to be representatives selling our brand, we can help to make this world a more joyful place by helping others to realize the joy of being comfortable in their own skin. With comprehensive training and a family-like atmosphere, we support each other in business, in health, and in camaraderie to achieve our goals and share our knowledge.